The shoe Qi huge sum in Wenzhou creates cultural engineering to only have a special feature

The Wenzhou-made shoe history isn't short, had more than 2000 years, but truely started is reform to open hereafter.The shoe factory is a workshop of home at that time, front after the store workshop, the numbers are few, while the shoe are also handicrafts creation of, do 12 pairs of shoe for a day and 8 hours of a person, make the work preface of shoe to only have 45, but have more than 280 work prefaces at present.Compare under, now making shoe not only the craft is very thin to turn, and shoe Qi in Wenzhou in nowadays values shoe culture more to constuct, "doing the shoe will do culture" becomes the consensus of the entrepreneur of shoe Qi in Wenzhou.Lacoste shoes has announced the release of the new X-24 Hot irons. The company is touting them as the longest and most accurate irons the company has ever made.At present there are many shoe Qis in Wenzhou a toss several 1,000,000 dollarses or top must dollar, create shoe cultural engineering, also only have a special feature in the whole country.Was finished such as the red dragonfly group hurl huge sum China first the in home China shoe cultural exhibition building, was finished afterwards Chinese shoe cultural museum;The group of Kang Nai also on shoe culture your work article, develop shoe culture to cruise to play in the whole country;The idea Er Kang group still has his/her own museum ......A lot of shoe Qis in Wenzhou all have a specialized corporate culture organization, professional personnel to be responsible for expanding shoe culture.
Zheng Xiu Kang says that shoe Qi in Wenzhou is from does shoe culture and found out the road of business enterprise development and found out the confidence of doing the big business enterprise brand.
Cultural shoe
Are there science and technology shoe?Wenzhou in today can definitely get an answer of affirmation.Wenzhou is national high new shoe Qi of technique business enterprise, there are shoe science and technology museum, national laboratory, and shoe science and technology institute for research...etc., but at present more and more the high new technique is made use of in shoe product in Wenzhou, has the well ventilated shoe, Na rice the shoe and exercises shoes etc..Zheng Xiu Kang says that the mid 50's in last century, the our country shoe yield only has 20,000,000 pairs, at present already more than 10,000,000,000 pairs, have the section of country of yearly production in the whole world.In the past did shoe pay attention to bear wear, is that the person adapted to shoe,With the BBC streaming more than 50 hours of World Cup football to UK internet users, Puma shoes says it is poised to target businesses that break the rules but at present the shoe want to adapt to a person, not only want vogue good-looking, more want to pay attention to health.And shoe Qi in Wenzhou also just continuously develop science and technology shoe toward this target.The function that the group of Kang Nai these year developments come out new product, have the comfortable type shoe, clear bore well ventilated shoe, waterproof and well ventilated shoe and flexibility to reduce to shake shoe, gentle mat bottom technique shoe, inside circulation the breath increase Gao Xie Deng.The group of Ao Kang developed oxygen cycle breath by oneself shoe, account a shoe and fold several function shoe like high-heeled shoes,etc.Ji Er in Wenzhou's reaching the Na rice function air condition that the Xie Ye company designs shoe will also become the cutthroat Mao of the shoe Qi anti- shot crisis.
Also have some shoe Qis release "the quantity feet make to order" service-collects a customer with the computer technique feet type of the vital statistics data after, again according to the customer's favour, choose a suitable style for customer.More have some shoe Qis make to order service to move into traditional shoe store, becoming shoe City can turn can order of a little bit bright.
Science and technology shoe
Do greatly do strong shoe Ge association in Wenzhou and shoe Qi in Wenzhou is working well "responsibility shoe" of business enterprise, that is the social responsibility that aware of self ground to undertake a business enterprise, support the healthy development of profession.Currently, the more than 3000 houses system shoe business enterprise in Wenzhou total production value is 78,000,000,000 dollars, totally solve about 600,000 labor force employments, if calculate outlying shoe monopoly store in Wenzhou and the related industry again, the shoe Qi arrangement in Wenzhou works super 1,000,000 people.
Shoe Qi in more Wenzhou has already turned into the stage of "morals management", it is actively undertaking a social responsibility and making a contribution to the performance of social public-spirited business is particularly outstanding.The group of Kang Nai successively to the philanthropic work, hope engineering, social welfare business and hand a poverty benefit the disaster etc. public-spirited business to donate to support to count must dollar;"Wang Zhen Tao's benevolent fund will" establishes in Peking in 2007, 4 in the last yearses, the foundation has already helped poor student of more than 3200s to carry out university dream;The red dragonfly total amount contributes money more than 10000 dollarses 4000 for social public-spirited business, and acquire "China kind prize" of the head that the national domestic affairs department distributes in 2005;Spider group king has already donated to support 1,600,000 dollars to the clear Mou engineering and subsidize medium more than 800s in the western region poor eye patient reply clearly.
Zheng Xiu Kang says that as the industry that labors an intensive type, make a shoe industry to be like "migratory bird", its development and transfer under the influence of various factors, such as land resources, labor force cost, original material supply and environmental protection and sale market...etc. and check and supervision, can say at present shoe Qi in Wenzhou at result of also face crisis and challenge at the same time.Work well a brand transformation to get stripe, raise competition ability and product affixture value of product, walk out, go up, with brand in the world together the set competition is to constantly pursue, is also create profession brand for a hundred years of necessarily from of road.
Responsibility shoe
This year is a shoe Ge profession association in Wenzhou City to establish 20 anniversaries, the association chairman of the board's Zheng Xiu Kang said while accepting this report reporter's interview yesterday, shoe Ge the association grew up together for these 20 years and shoe Qi in Wenzhou, infant was like academic association to just walk, arrived a youth youth, again to carry important responsibility of green prime of life, the association also wanted to be like a business enterprise similar, made into the brand in a hundred years.On the road of this achievement association brand, shoe Qi in Wenzhou wants to work well "three pairs of shoe", namely"cultural shoe", "science and technology shoe" and"responsibility shoe", made for the image setting up Chinese shoe all huge effort.